Tracking to know where every sale comes from.
We link every sale to the ad that brought in the customer, including sales that close on WhatsApp, so you invest based on real data, not assumptions.
Without tracking, you’re investing in the dark.
Most businesses know how much they spend on ads, but not how much they sell because of them. Without that information, platforms optimize for clicks and conversations, not for what matters: sales.
With structured tracking, you see the revenue generated by each campaign, the real return on investment and the conversion rate of your sales team.
R$274.7K
in tracked revenue in one of our case studies
8.61x
real ROAS, measured sale by sale
Howtracking works.
Journey mapping
We understand how customers arrive, where they talk to you and where the sale actually happens.
Event setup
We install and configure pixels, tags and conversion events on your website and ad platforms.
WhatsApp attribution
We implement an attribution CRM that identifies which ad each conversation and each sale came from.
Sales sent back to platforms
Sales are reported back to Google and Meta, so their algorithms look for more buyers.
Clear results
You follow sales, revenue, return and conversion rate in a clear way.
Validation
We test the entire flow to make sure the numbers match the reality of your business.
This is for you if:
- You invest in ads and don’t know how much they sell
- You close most of your sales on WhatsApp
- You want to know which campaign really pays off
- You want to increase your investment safely
This is not for you if:
- You don’t record your sales anywhere
- You don’t plan to use data to make decisions
- You don’t advertise and have no plans to
Frequently askedquestions.
Still have questions? Talk to us.
Yes. That’s one of the most important parts: identifying which ad each WhatsApp conversation and sale came from.
In most cases, no. We review the tools you already use and point out what’s needed for tracking to work.
Yes. With real sales data, platforms optimize to find buyers, and you can move budget to what truly pays off.
Other services
Know how much every ad sells.
Tell us how your sales work today and we’ll show you how to track every result.
Talk to an Expert